Case Study

Princess Cruises

One of the best-known names in cruising, Princess Cruises, is a global cruise and tour company taking more than one million passengers each year to more than 300 worldwide destinations across six continents.

The Brief

Princess Cruises approached Motivates wanting to congratulate and reward its top selling travel agents and to thank travel agents for their dedication and hard-work.

Our Solution

The travel agents were treated to a Gatsby themed night at Quaglinos, London. Hosted by television presenter, Mark Durden-Smith, who is best known for presenting ‘I’m a Celebrity…Get Me out of Here Now’ and ‘This Morning’, guests were greeted with champagne and canapés before enjoying a luxurious three-course dinner.

The entertainment for the night – party band, Madhen – took to the stage and got everyone on the dance floor!

Motivates designed all visual communications for the event.

The Result

“The UK Cruise Awards are a fantastic way to recognise and reward travel agents for their dedication and hard-work.”